Upon entering a Victoria's Secret store, men are instantly treated
differently. It's obvious how shopping in such a store can make men
uncomfortable and make them just want to buy what they need and get out. To
meet sales quotas sales people often direct them to the higher priced products
and away from sales.
It's funny how a store created for men to
shop for women without feeling uncomfortable capitalizes on the uneasiness and
makes money off of them. Women know how to take their time and find a good deal
so its not possible for the same to be done on them. Victoria's Secret now
appeals to women because they make up majority of the customer base.
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